SOLO PROFITS Multimedia Blog and eRadio Podcast

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A few weeks ago regular visitor ‘Rex’ asked how the header graphic for Solo Profits had been put together.

I replied that it would be easier to show the process with a video rather than try to explain in writing… seemed like a good idea at the time;-)

Well, it turns out that it was ’sort of a good idea’, although I didn’t think then that the finished product would be almost an hour long and weigh-in at nearly half a gig (even in .flv format)!

Anyway the job’s done (the videos are uploading as I write).

I thought it would make a good subject for SoloReport 104, so I’ve split the whole thing into four segments for easier consumption - rather than having to view the whole thing in one go.

This is what the videos cover:

Video 1:

• How to create a new basic document for your header using Photoshop
• How to make a custom background
• How to work with layers (a powerful tool for pro-quality graphics)
• How to define a custom pattern to use in this and future artwork projects

Video 2:

•  How to define a custom pattern (continued)
•  Complete your custom header background using layers, opacity controls and your custom pattern
• Add a basic headline and subhead
• Use little-known Photoshop techniques to transform your headline with a wow-factor of 10+ (just like the pros do it!)

Video 3:

• Add your mug shot to the header graphic and stylize it to fit with your blog’s branding
• Fine-tune the complete design of your header
• Use a rarely seen trick to produce precisely the complimentary colors you need for the elements in your graphic, without spending valuable time trawling through umpteen swatches and color palettes (pros do this all the time and it saves hours and hours of extra work!)

Video 4:

• Create multiple copies of your graphic in formats you can use for future projects
•  Apply the Kubrick .psd mask which allows your header graphic to fit the default Wordpress theme perfectly
• Step by step - How to upload your header graphic into the live Wordpress folder so that it replaces the original default header

The videos are totally free to view. All I ask is that you login via the link below to gain access to the video material and simultaneously subscribe to “The Solo Report” so that I can keep you bang up-to-date whenever a new training video is posted.

You will immediately be sent a confirmation link by return email to the address you have submitted - so please make sure it’s a real address and one you check regularly. Once you have confirmed your request for more information you will be given direct access to the videos.

The videos are high quality streaming files, so there’s no need for you to download anything

As always, I hope you find the material useful and I look forward to your comments and ideas.

All the best,
Dave.

LOGIN HERE TO ACCESS THE VIDEOS

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Andrew Saari has operated several online businesses and is now sharing his knowledge for online success by releasing his ebook, The Internet Marketing Online Goldmine, The Complete Newbies Guide to Creating a Successful Business on the Net.

Every day, thousands of people build a website in the hope of achieving financial success through an online business. Yet, 95% of those businesses fail to make any money. Andrew Saari has operated several online businesses and is now sharing his knowledge for online success by releasing his ebook, The Internet Marketing Online Goldmine, The Complete Newbies Guide to Creating a Successful Business on the Net.

The Internet Marketing Online Goldmine educates the reader, telling them why most online businesses fail and then guides them through the process of operating a successful online business. In his book, Saari eliminates the financial pitfalls which prevent many potential business owners from launching an online business, showing them the basics of building their business with little to no financial investment.

The Internet Marketing Online Goldmine also shares his expertise in converting web customers to paying customers, even if you have no product or service of your own to sell. Saari’s book also includes a comprehensive list of online businesses that are easy to start and which generate income quickly.

Saari wrote the book because he realized that he’d uncovered the little-known secrets that online businesses need to succeed. According to the author, this information has been available for some time, but most people haven’t found it. “The secret to online wealth has been hidden in plain sight. Once you see what it is, you won’t believe how obvious it was.”

The revelation for the book came to the author while he was living in his garage, waiting for his home to be constructed. “I realized why most online businesses fail to make money. I wanted to help change that.” Devoid of television and other household distractions, Saari focused his time and energy toward writing The Internet Marketing Online Goldmine in an effort to enhance the success of online entrepreneurs everywhere.

The author is offering 100% affiliate commissions to everyone who buys the ebook… The Internet Marketing Online Goldmine, The Complete Newbies Guide to Creating a Successful Business on the Net is now available take a look at it here www.soloprofits.com/goldmine.html

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This just in from AP…

clipped from ap.google.com SAN FRANCISCO (AP) — Like a gourmet chef who rarely eats out, Google Inc. feeds advertising services to hordes of other businesses while skimping on its own marketing. The recipe has been extremely fruitful. While the Internet search leader has sold more than $30 billion in advertising since 2001, Google has become a household name without buying expensive ad campaigns on television or radio or in print. “It’s almost as if they have this cultural allergy to advertising,” said Mark Hughes, author of “Buzzmarketing,” a book about unconventional ways to build a brand. “It has been an advantage because it has helped keep them cool. They have zigged while everyone else has been zagging.” This advertising aversion has freed up money for engineers, computing hardware and other resources that fuel Google’s search engine while leaving plenty of profit to keep shareholders happy and lift the company’s stock ever higher.

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A lot of people ask me how multimedia fits in with the WWW.

Well, it is the next logical progression in this amazing phenomenon we call the Internet, which didn’t actually exist (as we know it) 12 or so years ago. The damned thing wasn’t even invented until 1989… here’s a crash history.

Tim Berners-Lee is the inventor of the Web. In 1989, Tim was working in a computing services section of CERN when he came up with the concept (web); at the time he had no idea that it would be implemented on such an enormous scale. Particle physics research often involves collaboration among institutes from all over the world. Tim had the idea of enabling researchers from remote sites in the world to organize and pool together information. But far from simply making available a large number of research documents as files that could be downloaded to individual computers; he suggested that you could actually link the text in the files themselves.

In other words, there could be cross-references from one research paper to another. This would mean that while reading one research paper, you could quickly display part of another paper that holds directly relevant text or diagrams. Documentation of a scientific and mathematical nature would thus be represented as a ‘web’ of information held in electronic form on computers across the world. This, Tim thought, could be done by using some form of hypertext, some way of linking documents together by using buttons on the screen, which you simply clicked on to jump from one paper to another.

Tim’s simple but effective idea turned out to be the greatest communication device of humanity even if it was not supported by big companies and manufacturers. For instance, Hewlett-Packard, in common with many other large computer companies, was quite unconvinced that the Internet would be a success; indeed, the need for a global hypertext system simply passed them by. For many large corporations, the question of whether or not any money could be made from the Web was unclear from the outset.

Later, especially after Mosaic, the first web browser was released; the competition between the companies became more obvious. The later version of Mosaic in competition with the Microsoft Internet Explorer added new features to the HTML language like n-compass and active-x controls respectively. Meanwhile, the World Wide Web Consortium was formed to fulfill the potential of the Web through the development of open standards. They had a strong interest in HTML. Just as an orchestra insisting on the best musicians, the consortium recruited many of the best-known names in the Web community headed up by Tim Berners-Lee. During 1995, all kinds of new HTML tags emerged. Some, like the BGCOLOR attribute of the BODY element and FONT FACE, which control stylistic aspects of a document, found themselves in the black books of the academic engineering community. “You’re not supposed to be able to do things like that in HTML,” they would protest. In the end, the technology of web was for the pure purpose of science and technology. It was not supposed to turn into a multimedia “tool”. It was their belief that such things as text color, background texture, font size and font face were definitely outside the scope of a language when their only intent was to specify how a document would be organized.

While the W3 Consortium was working on already the HTML 3, the web design was benefiting the competition between the Netscape and IE. Even for the good intentions of the consortium, the big corporations insisted on creating their own derivatives for HTML. This was creating many compatibility problems. Finally, following the success of the November, 1995 meeting, the World Wide Web Consortium formed the HTML Editorial Review Board to help with the standardization process. This board consisted of representatives from IBM, Microsoft, Netscape, Novell, Softquad and the W3 Consortium, and did its business via telephone conference and email exchanges, meeting approximately once every three months. Its aim was to collaborate and agree upon a common standard for HTML, thus putting an end to the era when browsers each implemented a different subset of the language. The bad fairy of incompatibility was to be banished from the HTML kingdom forever, or one could hope so, perhaps.

The incompatibility was not banished but was at least minimized. However, HTML kept on growing and the last versions like the dynamic HTML, like HTML 4.0 brought new colors and usages for this language. Especially after the edition of style sheets, it became extremely difficult to standardize the view of a web page depending on the browser you use.

As you can see, HTML was written for the pure purpose of information sharing but turned into a mass communication mechanism. It was supposed to be an organizational language, and yet became a multimedia source where you can edit the layout and add images, sound and many other multimedia files. We can blame the evolution process of this language for the non-standardized nature of it.

Dave.

Webmasters and Blog Owners, want to use this article on your own website, in your blog or eZine? Click here to grab a FREE copy.

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Erwin Oliva of Inquirer.net writes:

clipped from newsinfo.inquirer.net MANILA, Philippines — Good content remains the best way of boosting a website’s or blog’s chances of making money, a search engine marketing expert told INQUIRER.net. Search engine marketing is emerging as a niche field of Internet marketing, as people have started using search engines predominantly to search for information. Search engine optimization (SEO) experts are now hired to increase the visibility of blogs and websites in Internet searches. Blogs that rank “high” in a Google search, for instance, would have higher chances of getting noticed by people. SEO experts are often skilled in web design, copy writing and Internet marketing. “SEO is still traditional marketing using technology,” said Benj Arriola, a Filipino search marketing specialist now based in San Diego, California. A 2007 SEO champion, Arriola said SEO professionals should learn traditional marketing methods and good copy writing to succeed in this relatively new field of Internet marketing expertise.

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This just in from Prudent…

clipped from prudentpressagency.com (Prudent Press Agency) ‘Work At Home’ and ‘Home Business’ have become the Buzz words of internet marketing. With 200,000-300,000 hits per month according to Yahoo’s keyword search tool “Overture,” there is little doubt that the ‘home based business’ is all the rage on the internet. With worldwide computer usage continuing to grow exponentially, 1.8 billion users projected by 2010 compared to 1.08 billion in 2005, according to Computer Industry Almanac, internet marketing has positioned itself to provide a home business opportunity for everyone. But with so many ‘Work At Home’ and ‘Home Business’ offers, the newbie must use ‘caveat emptor’ (buyer beware) when looking to start their own home based business. What measures can the future home business entrepreneur take when traversing the abyss of home business opportunity? Let us look at some of the basic things a future ‘work at home’ or ‘home based business’ owner can do to avoid being scammed by the savvy internet marketing crowd.

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Michael C. Podlesny writes:

As a business owner you want to be able to utilize your advertising spending wisely and get the most return out of your marketing. With these marketing examples, maybe you will be able to lift your business to the next level by sparking some interest.

Rob Walker of Fast Company suggests user generated content. experts believe that the future of advertising belongs to the consumers. Experts who extol the benefits of co-creation suggest that brand owners must not only allow, but encourage consumers to participate in marketing their products. The motivating factors that cause amateurs to co-create appears to be co-promotion. (more…)

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